California · BLS May 2025

Web Design Rates in California

The median web developer wage in California is $57.48 an hour, 29% above the US median. A freelancer there should charge about $70–$115 an hour — $1,250–$2,050 for a five-page site.

Pages

5
What the site needs

What to charge

$1,250–$2,050

About 18 hours at $70–$115 an hour, the freelance rate in California. Plus $55–$135 a month for hosting and updates.

Web design rates in California

Web designer pay in California

Median web developer wage
$57.48/hr
$119,600 a year
Freelance rate
$70–$115
an hour, estimated
Rank among states
3rd
of 49 with published data
CaliforniaMedian hourlyAverage hourlyEmployed
Web developers$57.48$59.087,320
Web and digital interface designers$65.44$70.2927,090

A dash is a figure BLS did not publish for California.

What to charge for a website in California

At $70–$115 an hour. Price the job, not the hours: quote the project, and use these to check you are not working for less than a California employee would.

SitePriceMonthly
One-page site$500–$800$55–$135
Five-page business site$1,250–$2,050$55–$135
Five pages with online booking$1,550–$2,550$55–$135
Eight pages, copy written for them$2,750–$4,500$55–$135
Small online shop$2,150–$3,550$55–$135

Prices for a particular business — a restaurant, a dentist, a plumber — are in website cost by business.

States with similar rates

Web design rates in California's metro areas

BLS publishes figures for 14 metro areas in California:

  • Los Angeles — $51.58 an hour (median web developer wage)
  • San Francisco — $73.29 an hour (median web developer wage)
  • San Jose — $80.13 an hour (median web developer wage)
  • San Diego — $47.26 an hour (median web developer wage)
  • Riverside — $34.81 an hour (median web developer wage)
  • Sacramento — $47.38 an hour (median web developer wage)
  • Santa Maria — $49.73 an hour (median web designer wage)
  • Fresno — $37.31 an hour (median web developer wage)
  • San Luis Obispo — $20.45 an hour (median web developer wage)
  • Santa Cruz — $39.11 an hour (median web developer wage)
  • Bakersfield — $42.42 an hour (median web developer wage)
  • Santa Rosa — $49.78 an hour (median web developer wage)
  • Vallejo — $51.05 an hour (median web developer wage)
  • Stockton — $24.18 an hour (median web developer wage)

Find clients in California

Search any town in California for local businesses with no website with the free finder, or start with these, counted trade by trade:

Web design rates in other states

Questions

How much do web designers make in California?+

The median web developer wage in California is $57.48 an hour, about $119,600 a year (BLS, May 2025). Web and digital interface designers earn a median $65.44 an hour.

How much do freelance web designers charge in California?+

About $70–$115 an hour: 1.25 to 2 times the employee wage, which covers self-employment tax, insurance, software and the hours nobody pays for.

How much does a website cost in California?+

A five-page small-business website built by a California freelancer costs about $1,250–$2,050, plus $55–$135 a month for hosting and updates.

How many web developers work in California?+

BLS counts 7,320 employed web developers and 27,090 web and digital interface designers in California. Freelancers are not included.

Selling websites in California?

SitesGen finds the businesses in California with no website, builds each a finished one from its own photos and reviews, and writes the pitch.

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Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, for web developers (15-1254) and web and digital interface designers (15-1255). Those are employees' wages; freelance rates and prices here are estimates built from them, not BLS figures.