Louisville/Jefferson County, KY-IN · BLS May 2025

Web Design Rates in Louisville, KY

The median web developer wage in the Louisville area is $38.88 an hour, 13% below the US figure. A freelancer there should charge about $50–$80 an hour — $900–$1,450 for a five-page site.

Pages

5
What the site needs

What to charge

$900–$1,450

About 18 hours at $50–$80 an hour, the freelance rate in Louisville. Plus $45–$100 a month for hosting and updates.

Web designer pay in Louisville

Median web developer wage
$38.88/hr
$80,900 a year
Freelance rate
$50–$80
an hour, estimated
Rank among metros
93 of 191
with published data
Louisville areaMedian hourlyAverage hourlyEmployed
Web developers$38.88$44.1190
Web and digital interface designers$36.67$41.14290

BLS area: Louisville/Jefferson County, KY-IN. A dash is a figure BLS did not publish for it.

Louisville against Kentucky and the US

AreaMedian web developer wageFreelance rate
Louisville area$38.88$50–$80
Kentucky$39.73$50–$80
United States$44.54$55–$90

What to charge for a website in Louisville

At $50–$80 an hour. Quote the project, not the hours; use these to check the quote pays at least what a local employee earns.

SitePriceMonthly
One-page site$500–$750$45–$100
Five-page business site$900–$1,450$45–$100
Five pages with online booking$1,100–$1,750$45–$100
Eight pages, copy written for them$1,950–$3,100$45–$100
Small online shop$1,550–$2,500$45–$100

For a particular kind of business, see website cost by business.

Find clients in Louisville

Search Louisville and the towns around it for local businesses with no website with the free finder.

Other metro areas in Kentucky

Questions

How much do web designers make in Louisville?+

The median web developer wage in the Louisville/Jefferson County, KY-IN metro area is $38.88 an hour, about $80,900 a year (BLS, May 2025). That is 2% below the Kentucky figure.

How much do freelance web designers charge in Louisville?+

About $50–$80 an hour: 1.25 to 2 times the employee wage, which covers self-employment tax, insurance, software and the hours nobody pays for.

How much does a website cost in Louisville?+

A five-page small-business website built by a freelancer in the Louisville area costs about $900–$1,450, plus $45–$100 a month for hosting and updates.

How many web developers work in Louisville?+

BLS counts 90 employed web developers and 290 web and digital interface designers in the Louisville metro area. Freelancers are not included.

Selling websites in Louisville?

SitesGen finds the businesses around Louisville with no website, builds each a finished one from its own photos and reviews, and writes the pitch.

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Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 estimates, for web developers (15-1254) and web and digital interface designers (15-1255). Those are employees' wages; freelance rates and prices here are estimates built from them, not BLS figures.